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Understanding McLuhan
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Understanding McLuhan (1996)(Voyager)[Mac-PC].iso
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08609_Field_TCGG T374.txt
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1996-04-10
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13 lines
matter and soul (to use Dante’s terms) has become so
complete that we feel it is about to be reversed. . . . A
slow dissociation of these three qualities has been at
work for centuries, and we are reduced to admire, as if in
separate wings of a gallery, the flesh according to
Matisse, the mind according to Picasso, and the heart
according to Rouault.
A sculpturally contoured universalism of experience such as
Dante’s is quite incompatible with the unified pictorial space
which houses the Gutenberg configuration ahead. For the
modalities of mechanical writing and the technology of movable
types were not kind to synesthesia or “the sculpture of rhyme.”